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Showing posts from September, 2024

32 Instagram features marketers need to know in 2024

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Instagram features are constantly pushing boundaries, evolving, and changing before our very eyes. This social network is a multi-talented queen: Sure, you can throw a cool filter on a photo, but thanks to Instagram’s many native features, you can also: edit videos, buy your mom’s birthday present, start an annoying groupchat, see all of the posts you’ve liked (ever), video call your coworker, and start a flame war via quiz stickers. Here are the Instagram features that every marketer should know, including new updates and hidden features. Take notes! (Just kidding, bookmarking the page is good enough for us). Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. Easily customize them in Canva, and take your Reels game to the next level today. New Instagram features Music on carousels You know how you can add music to your reels? You can now add tunes to your carousel posts too! Get groovy. Source: In...

Social media for banks: 9 tips to boost trust + engagement

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If you’re looking to bank social media tips, you’re in the right place. As a marketer in financial services , navigating bank and credit union social media accounts can be tricky. Balancing compliance regulations with creative content marketing is no small feat. And everything gets even trickier when you’re managing multiple social media channels. Fortunately, we’ve got some helpful tips to make your job easier. Whether you’re looking for new ways to engage customers on Instagram, build brand awareness on TikTok, or just trying to figure out what tactic will work best on Twitter, these nine tips will help you get started. #1 Social Media Tool for Financial Services Grow your client base with the tool that makes it easy to sell, engage, measure, and win — all while staying compliant. Book a Demo Why should banks be on social media? Why do banks need to be on social media? What can social media for banks do for you? Why should you bother with a bank marketing strategy? Thes...

How to create a social media portfolio: Tips + free template

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A social media portfolio is, first and foremost, an opportunity to brag to potential future employers about your experience. Managers hiring people to run their social media want to know about all the successful campaigns, rockstar analytics results, and stunning design work you’ve accomplished—so why not show them? Read on to learn all the best components for making a portfolio that pops (and helps you get your next job), a free social media template, and examples to inspire you. Plus, we turned to Rebekah Ho, Canada Wide Media ’s Digital Marketing Manager, for expert insight. With her breadth of experience working for graphic design firm Glasfurd & Walker and media company Hypebae, Ho shares her top tips for turning out a social media portfolio that sets you apart from the competition. Key Takeaways Think of a social media portfolio as your personal highlight reel! It’s a collection of your best work that showcases your skills, creativity, and successful campaigns you’ve r...